All Activities
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Apps Essentials
Learn how our mobile-first — and mobile-only — advertising platform is uniquely designed to help app developers drive results. Complete four courses and pass the exam to earn your certification.
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What is a Full-Funnel Media Plan?
Identify the elements of a full-funnel media plan on Snapchat that will help you achieve your campaign goals.
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Visualize Campaign Data
See the performance information and metrics for your campaigns with Custom Reports, Delivery Insights, and automated reports.
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Creative Best Practices
Get tips and best practices for creating powerful and impactful ads on Snapchat.
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Activate Cross-Channel Measurement
Implement Snap Pixel, Snap App ID, SKAdNetwork, and the Conversions API to track post-ad view actions on your website and apps across any device as well as offline conversions.
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Advertise on Snapchat
Drive ROI for your brand or business — no matter where your customers are in their journey.
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Track Offline Conversions
Activate conversions tracking from your physical stores and measure offline events against both web and app campaigns with the Conversions API.
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Reach Your Audiences
Use the Audience Insights tool to gather useful insights, find your customers on Snapchat, and surface additional segments to grow reach.
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Advertising on Snapchat
Drive ROI for your brand or business — no matter where your customers are in their journey.
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Strategize
Deepen your skills with Snapchat's ad products to drive measurable ROI for your clients.
